CASE STUDY
FortiArc
Graphic Design
Branding

FortiArc partners with dental labs to produce the strongest patent pending dental arch technology.
Challenge
FortiArc, a subsidiary of SmileDezign, was looking for a logo and a brand story for their new dental tech start. Digillennial designed a plan that was backed with industry experience and know how.
Approach
- Design an develop brand logo and typeface
- Ideate and produce a brand story to extend to the site and all external marketing efforts
- Establish a strong visual strategy to ensure consistency and a clearly defined brand voice


GRAPHIC DESIGN
When it came to social, we helped WrightHouse jumpstart their social media goals to not only include brand awareness and follower growth but also website traffic and user engagement. We also restrategized the type of content Wrighthouse was pushing out to make it more engaging to the consumer with creative messaging and direct calls to action, as well as implementing poll question posts on Facebook and Instagram. These strategies earned a 65% increase in IG followers and a 140% increase in IG impressions, while tripling website sessions.
Design Phase 2

Final Design


BRANDING
When it came to social, we helped WrightHouse jumpstart their social media goals to not only include brand awareness and follower growth but also website traffic and user engagement. We also restrategized the type of content Wrighthouse was pushing out to make it more engaging to the consumer with creative messaging and direct calls to action, as well as implementing poll question posts on Facebook and Instagram. These strategies earned a 65% increase in IG followers and a 140% increase in IG impressions, while tripling website sessions.

The Results
LOGO VARIATIONS
The Results
Ready for better marketing?
Empower, scale and develop your business with true marketing professionals.