Celpa Clinic has been in business for over 20 years. One thing we took advantage of was their massive patient data base. We crafted multiple email campaigns to drive cold traffic and previous patients back into the clinic. We had an astonishing 82% open rate and were able to get 4% of receivers back into the clinic for a Mothers Day special.
On top of the Mothers Day special, we targeted their lawyer database with a fresh, state-of-the-art, final report email campaign to increase patient referrals by 14%. Overall, email alone added an additional 20% to the clinics revenue month over month.